Wednesday, March 11, 2020

Contemporary Management Approaches to the Global Hospitality and Tourism Industry.

Contemporary Management Approaches to the Global Hospitality and ...

After sustained collaborative work, I am happy to announce the publication of the book: Contemporary Management Approaches to the Global Hospitality and Tourism Industry. Intended to be a key reference source for students and professionals, this book highlights topics such as service quality, culture sensitivity, brand marketing and explores the influence of globalization and the methods of sustainable business practices.


Many thanks to the editors and all the other authors, contributing to this book was an inspiring journey!
Table of contents and list of contributors:

Chapter 1: Contemporary Quality Management Approaches and Practices Within the Hospitality Industry. Abraham Pius, Husam Alharahsheh, Obioma Nwaogbe, Mihaela Dariescu
Chapter 2: The Use of Social Media as a Tool to Capture Customer Value and Interaction. Husam Alharahsheh, Abraham Pius, Imad Guenane, Chad Manian
Chapter 3: Contemporary Management Approaches to the Global Hospitality and Tourism Industry: Technology as a Panacea for Sector Growth. Edwin Agwu
Chapter 4: Corporate Culture as a Competitive Tool in Enhancing the Organisational Performance of Star-Rated Hotels in Ghana. Dominic Owusu
Chapter 5: Impact of Crisis on Tourist Destination: A Case of Kashmir, India. Natasha Saqib
Chapter 6: Mystery Shopper Programs in the Tourism Sector. Eda Katlav, Şule Aydin
Chapter 7: Sustainable Tourism: What Trends Does Academic Production Reveal? Fátima Carvalho, Silvia Fernandes
Chapter 8: Profile, Motivations, and Experiences From Portuguese Solo Female Travelers. Zelia Breda, Adriana Santos, Tamara Kliček, Gorete Dinis
Chapter 9: Modelling a Conceptual Framework for the Wine Tourism System: A Case Study of the Wine Tourism Industry in India. Anupama Kotur
Chapter 10: Finance in the Hospitality and Tourism Sector. Adenike Adesanmi
Chapter 11: Finance in the Hospitality Industry. Mudassar Mehmood






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